| When you look outside your window, you'll be able | | | | viewers attention. It helps bring out the main |
| to see that the city is alive. Lights turning off and | | | | focus of the shot. TV weather reports often |
| on, cars stuck in the traffic jam or trains going in | | | | have a weatherman giving you the weather |
| and out of stations, carrying hundreds of | | | | forecast with an animated background – |
| passengers to their destination. | | | | moving maps with animated weather icons. It |
| Things that are moving give the impression that | | | | helps keep viewers attention to the weatherman |
| it's more vibrant and alive. That's why we prefer | | | | and the weather report. |
| to watch TV than reading books. You feel more | | | | Even if you use animated video backgrounds that |
| energy from something that's in motion compared | | | | features abstract arts like a triangle moving |
| to something that's still and unchanging. | | | | around the center, that itself is enough to maintain |
| Imagine this as you apply into your videos. A | | | | the attention of your viewers to your video. |
| static background makes you feel that the scene | | | | People have very short attention span. When |
| is boring and there is no life in it. It's not | | | | they see the same static scene for more than a |
| interesting to see something that's always the | | | | few seconds, they will start to ignore it. |
| same. | | | | What if you want to present yourself for 5 |
| If you add in an animated video background, | | | | minutes in a static background? An animated |
| everything changes. The viewers can feel there is | | | | background will help to keep the viewers' |
| life inside the video. It helps to keep the video | | | | attention by moving around and it will keep their |
| more attractive to the viewer's eyes. | | | | mind alert. |
| Animated video backgrounds help to keep your | | | | |